Discover how we leverage AI technology to deliver multiple design iterations faster, while maintaining the human touch that makes your brand unique.
Proudly creative.
Proudly Leeds.

Excellence
We relentlessly pursue quality in everything we create, delivering results that exceed expectations and stand the test of time.
Transparency
We build trust through honest communication, clear processes, and open collaboration throughout every step of your project.
Creativity
We blend innovative thinking with strategic insight to craft unique solutions that help your business stand out in a crowded market.
ACCESS A CREATIVE team WITH years of experience
Small team, big results. Every project gets senior-level attention.
Callum
Founder
James
Designer
Emily
Designer
Camila
Marketing
Bryan
Accounting
AWARDS & RECOGNITION
Recognised for design, performance, and results. These awards represent the brands we’ve built, the problems we’ve solved, and the standards we won’t drop.
Award
Client
Year
Finally - a Website agency That Actually Works for Your Business
We build-focused websites for service businesses that want a site that works for them no matter how simple or complicated. You get a site that looks great, converts better, and comes with everything you need - done for you, from design to launch. No waffle. No stress. Just websites that do their job.

Our Clients’ Words, Not Ours
Businesses trust us to bring their vision to life online, and the results speak for themselves - here’s what they have to say about working with us and the impact it’s had.
Our Creative Partners
While we have our internal design and branding team, we also leverage strategic partnerships with Grid Design Agency and Zimri Mayfield to deliver exceptional creative solutions.

Grid Design Agency
A world-renowned design agency bringing cutting-edge creative solutions and strategic brand development to every project.
Zimri Mayfield
World-famous YouTube graphic designer with over 420,000+ subscribers , bringing viral design expertise to your brand.
TIMELINE
Every great agency starts somewhere. This is our story so far.
The Spark
While working in senior marketing leadership, managing multi-million pound budgets across every discipline from event management to digital, our founder Callum began channelling a long-held passion for web design into something real. Digital Cal was born as a side hustle alongside the day job.
Building Momentum
What started as a creative outlet quickly proved there was serious demand. Digital Cal matured from passion project into a legitimate operation, taking on client work and refining the craft that would define everything to come.
Web Hero is Born
Digital Cal rebranded to Web Hero , launching on web-hero.co.uk with a sharpened identity. The offering diversified beyond pure web design into SEO, social media, branding and strategic consultancy to deliver full-spectrum digital solutions.
Going Official
Callum incorporated Web Hero Limited and We Are Extension Limited. Consultative relationships with previous employers continued as both ventures scaled through the year.
Rapid Growth
A landmark year. Web Hero underwent a complete rebrand with Grid Design Agency , partnered with CreditSafe to offer clients flexible pay-monthly options, and became VAT registered. Agency Genius launched to support Duda agencies with white-label expert services, the Department of Prompted Intelligence (DOPI) was created to produce B2B content rebuilt with AI, and the concept for Avago.AI , an AI-powered website builder, was born.
Making It Official
Web Hero secured registered trademarks and cemented its position in the market. The foundations laid over five years of relentless work are now powering the next chapter.
What's Next
Avago.AI enters the market, DOPI scales its AI content production, and Web Hero continues building premium digital experiences for businesses that refuse to settle for average.






