Discover how we leverage AI technology to deliver multiple design iterations faster, while maintaining the human touch that makes your brand unique.
We don't just use dUDA
We build on it.
WebHero is a longtime Duda developer based in the UK. We build websites, custom widgets, API integrations, membership portals, and multilingual systems - and we've built our own AI website builder on the platform too. We know what we're doing.
Price Match Guarantee: Been quoted by an official Duda expert? We'll match it. Terms & Conditions
What Makes Us Different
We build products, platforms, and tools on Duda. We're not official "Duda Experts" although we think our work speaks for itself.
We've built products on the platform
We've built Avago — a complete AI website builder — on Duda's infrastructure. We've built Agency Genius — a community and component library for Duda agencies. With us you're working with people who know Duda at the API and architecture level.
AI-augmented workflow, human standards
We leverage AI in our workflow to deliver faster, more considered, and more intellectually rigorous solutions. But we hold ourselves to the highest design, CRO, and SEO standards. AI makes us faster. Our standards make us better.
Design, CRO, and SEO as standard
First and foremost we're a creative agency. We build websites that ranks, converts, and performs. Technical SEO, schema markup, Core Web Vitals optimisation, conversion-focused layouts — they're built into every project from the start.
Deep API and custom development
Custom HTML widgets, Duda API integrations, collection-powered dynamic content, membership portals with role-based access, multilingual systems, commission calculators — we build everything from the simple to the complex.
There are plenty of good Duda experts. So why us?
If you've landed on this page, you're either curious about what we do or you need someone to build something on Duda. Either way, we want to be useful — even if that means pointing you somewhere else.
There are many Duda experts in the official directory. Lots of them have good reviews and have produced solid work.
But if we weren't willing to be candid — regardless of who's reading this — we wouldn't say what we actually think: generally speaking, the quality of work being produced on Duda hasn't matched the quality of the platform itself.
Duda is a fantastic platform. It
outperforms WordPress on Core Web Vitals. It's more secure. It's purpose-built for professional web development. But too much of what's being built on it looks like it was thrown together in an afternoon. That's not a dig at anyone specifically — it's a frustration with the ecosystem. Duda deserves better representation, and so do the businesses paying for websites built on it.
We hold ourselves to the highest standards in design, function, CRO, and SEO. If the site doesn't look exceptional, perform technically, and actually convert visitors into customers, we haven't done our job.
The obvious question: "You'll cost more though, won't you?" That's why we offer a price match guarantee — it's right there in the hero. Price is off the table. So the only real question is: whose work do you prefer? Look at what we've built. Look at what they've built. If theirs is better, hire them.
The Iron Triangle — and why we think it's broken
There's an old principle in project management: you can have something good, fast, or cheap — but you can only pick two.
We believe AI breaks this. It helps us research deeper, iterate faster, and consider more possibilities — making our work more rigorous, not less. What used to take days takes hours. And faster delivery means higher volume at a lower cost per project, with the same revenue and time investment from our team.
GOOD
Considered & intellectually rigorous solutions.
FAST
What took days takes hours. No corners cut.
AFFORDABLE
Higher volume, lower cost per project. Everyone wins.
We're not undercutting ourselves — we're just not charging you for inefficiency that AI has eliminated. And if you think we're all talk, scroll down and look at what we've actually built.
Don't Take Our Word for It.
Look at What We've Built.
While some of our client projects are under NDA, these are products and platforms we've built ourselves — all powered by Duda.

OUR PRODUCT
Avago.ai
A complete AI-powered website builder built on Duda's infrastructure. From prompt to published site in just a few minutes. Same platform our premium clients use, automated for businesses who need to get online fast.

OUR COMMUNITY
AgencyGenius.co
A complete AI-powered website builder built on Duda's infrastructure. From prompt to published site in under a minute. Same platform our premium clients use, automated for businesses who need to get online fast.

CLIENT PROJECTS
Gated Membership Portals
A complete AI-powered website builder built on Duda's infrastructure. From prompt to published site in under a minute. Same platform our premium clients use, automated for businesses who need to get online fast.
HOW WE WORK WITH
DUDA AGENCIES
Whether you want to upskill your team on Duda or outsource the technical builds you can't resource internally — we've got a model that fits.
Upskill Your Team
Live, hands-on training — not pre-recorded videos. We work through real builds together so your team walks away with actual output, not just theory. You can record every session.
1-to-1 or group sessions for your team
Remote via video call, or on-site anywhere in the UK
Custom widgets, collections, API integrations — whatever your team needs to learn
Built around your real projects, not generic demos
Record the sessions and use them as internal training material
From £250-£700 (+VAT) per engagement
Outsource the Build
Need a custom widget, an API integration, or a complex build that your team doesn't have the time or expertise to take on? We charge by the hour — no inflated project fees, no surprises.
Custom HTML/CSS widget development
Duda API integrations and automation
Collection-powered dynamic content systems
White-label — your client never knows we exist
Technical consultancy and troubleshooting
£50/hr (+VAT) — revisions outside agreed scope billed separately. Average project build length 2-4 hours
What We Do on Duda
The full spectrum — from straightforward business websites through to the complex, technical builds.
Custom Widgets
Bespoke HTML, CSS, and JavaScript widgets to extend Duda's functionality. Commission calculators, interactive tools, animated components, and more.
API Integrations
Duda API, third-party connections, CRM integrations, webhook automation, and custom data pipelines. We connect Duda to your existing tech stack.
Multilingual Sites
Full localisation across languages and regions — not just translated text, but culturally adapted user journeys, pricing, and content for each market.
Web Design & Development
Custom-designed, conversion-focused websites. From one-page sites to multi-page enterprise platforms, built for speed, SEO, and easy content management.
Membership Portals
Gated content, role-based access control, tiered memberships, partner portals, and authenticated experiences using MemberSpace and custom integrations.
SEO & Performance
Technical SEO, schema markup, Core Web Vitals optimisation, and ongoing performance monitoring. We make sure your Duda site ranks, not just looks good.
Collections & Content
Collection-powered dynamic pages, filterable directories, staff listings, product catalogues, and content systems your team can manage without code.
Migration & Development
Website migrations from WordPress, Squarespace, Wix, or any other platform into Duda. Plus ongoing hosting, maintenance, and retained development.
E-Commerce
Duda's native e-commerce for physical, digital, and service-based products. Store setup, product management, payment gateways, and custom checkout.
Frequently Asked Questions
What is a Duda expert?
A Duda expert is a certified professional or agency with verified experience building on the Duda platform. Duda's expert programme requires certification and demonstrated platform knowledge. WebHero goes beyond that — we've built products, tools, and communities on Duda, not just websites.
We are not an official Duda Expert though we believe our work speaks for itself and if you don't believe it's built on Duda, you can use this tool to check... https://whatcms.org/
Why build on Duda instead of WordPress or Webflow?
Duda consistently outperforms WordPress, Webflow, Squarespace, and Wix on Core Web Vitals — the metrics Google uses to measure site performance. Faster sites rank higher and convert better. Duda is also more secure than WordPress, easier for your team to update, and built specifically for agencies and professional web development.
Can you build custom functionality on Duda?
Yes — this is where we specialise. Custom HTML widgets, JavaScript-powered interactive tools, Duda API integrations, collection-driven dynamic pages, membership portals, commission calculators, multilingual systems, and form-to-CRM automation. If the native Duda editor can't do it, we build custom solutions that work within the platform.




