Our method: Blue Ocean positioning and StoryBrand messaging - how we build sites that win
Case study · AI product

How we built Avago, an AI website builder on Duda's API

Avago is an AI website builder powered by Duda's API, with a full marketing site, account portal and brand we built end to end.

Avago AI website builder shown on a desktop mockup

Client

Avago

Sector

AI website builder

Services

Software, Websites, Brand identity

Built on

Built with

Outcome

End-to-end site, API, account portal and brand

The challenge

Avago set out to turn a business brief into a working website automatically, built on top of Duda's API. That needed more than a clever model: a marketing site that explains it, real API engineering, integrations into the tools it depends on, and a portal where users manage their accounts - all under one coherent brand.

What we built

  • The marketing website that presents and sells the product
  • The API development behind the builder, working with Duda's API and integrating into various other tools
  • An account portal where users manage their sites, billing and settings
  • The brand and identity applied across the product and site

The result

Avago is live as an AI website builder built on Duda's API, with the site, integrations, portal and brand delivered as one piece. It's a working example of how we engineer AI products on top of platform APIs.

View the live project

The stack behind it

Short, boring and the same on almost every build. That consistency is the point: nothing here is rented, and all of it is yours.

Claude Code

Claude Code

An AI engineer writing plain, fast code inside the repo - reviewed by a senior human before anything ships.

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GitHub

GitHub

Every change is a commit you can read and a pull request you can reject. The repository is yours from day one.

Vercel

Vercel

Pages built ahead of time and served from a network near the visitor, with a preview deployment for every change.

Resend

Resend

Transactional email that reaches the inbox - form notifications and confirmations, properly authenticated.

Supabase

Supabase

Postgres with row-level security, for the products that hold real records rather than just pages.

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